Episode 100: Scaling Your Business Through Alignment and Support, with Eleanor Beaton
In this very special Episode 100 of The Business Habitat podcast, Sam is joined by world-renowned Business Coach, Founder of Safi Media, and Host of top-rated podcast, Power + Presence + Position, Eleanor Beaton. Sam and Eleanor share an inspiring conversation centered around business scalability and the importance of support and lived experience in an often overwhelming world.
As Founder of Safi Media, Eleanor shares her mission to double the number of female founders who sustainably scale past $1m in annual revenue by 2030, through entrepreneurship, education, business coaching and story-telling. This dovetails nicely with Sam’s own business goals which she shares with Eleanor and together they discuss the critical elements they consider essential to combat the fatigue and overwhelm so many entrepreneurs and business owners encounter as they build their businesses.
Eleanor goes on to explain the importance of understanding our own values and the ability to recognise when something is not in alignment. She emphasises the critical skill of articulating a strong viewpoint and why this is important in building a leadership presence, particularly for women.
Sam and Eleanor agree on the necessity for lived experience, especially when it comes to coaching others, and discuss key elements crucial for building thriving enterprises.
Whether you’ve been following The Business Habitat from the beginning, or have only recently discovered it, you won’t want to miss this 100th episode with two inspirational women as they share their secrets for business and life.
Listen to an excerpt
What we cover in this episode
The mission of Eleanor Beaton and Safi Media
Sam shares her 7 figure business goals
How the million dollar threshold is like the 4 minute mile
The shift required as business begins to scale
The benefit of lived experience
Why it’s important to articulate a strong point of view
The skills we need to combat the overwhelm
Eleanor’s two main keys to successful growth
Quotes
“Every stage of business growth has its own unique sets of challenges and it requires something different of the business itself but also of the leader.“ - Eleanor
“You can go and become certified as a leadership coach, you can read all the Brene Brown books but have you ever actually lead anything? That’s where theory meets reality, and collides with reality, and that’s where that nuanced experience is so helpful.“ - Eleanor
“The biggest skill that we need to develop as we are reckoning with a business world and social situations where the rules are changing, is discernment. And by discernment, I mean, what are my values, what’s right for me, and does this belong in my world?“ - Eleanor
“40% of your week needs to be space” - Sam
“It’s based on this paradigm of empire building, which is that more is better, and I think we’ve seen time after time after time, that empires are really good at falling.“ - Eleanor
Links mentioned
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