Episode 8: Reigniting Your Passion and Becoming Redundant in Your Own Business, with Greg Gunther
Sam interviews Greg Gunther, Business Coach and Chief Disruptive Officer at Your Business Momentum. Greg shares a bit about his background in financial services and how his various experiences in business have led him into the business advisory space.
Greg shares why it’s important to understand the different skillsets of the practitioner and business owner, and how he helps business owners find the joy and reignite their passion while becoming redundant in their businesses. He also gives his advice about doing due diligence and getting the right advice in business, and why you shouldn’t spend too much on marketing.
Sam and Greg discuss the importance of collaboration between business owners and professionals, how technology can help build those collaborative business models.
Listen to a snippet
What we covered in this episode
Greg’s background in financial services and business advisory
The various experiences in Greg’s business journey
The power of learning from mistakes and using that to have more understanding for others
Reigniting your passion and becoming redundant in your own business
The different skillsets of a practitioner and a business owner
The things we don’t get taught in our initial technical training
Why it’s so important to have role clarity when recruiting
Greg’s experience helping practitioners in the Allied Health industry become business owners
Finding the joy and becoming redundant in business
Greg’s Advice on being in a startup
Why you should not spend money on marketing early on and what to focus on instead
The importance of strong relationships and collaboration between business owners and professionals
Time-based versus value-based charging
Why you absolutely must articulate the value and tell the story of the value you offer
The importance of due diligence, and getting the right advice in business
The power of Collaborative Business Models or networks
Using technology as an enabler to free you up to focus on the meaningful relationship aspects of business
Quotes
“After having a bit of a corporate career and venturing for the very first time into business for myself, that first business venture was an absolute disaster, a failure. It was just a very difficult experience. But in hindsight and on reflection, it's one of those experiences that I think I needed to have and certainly has contributed to where I am right now.” ~ Greg
“We kind of forget sometimes because we're technically great at something and then the next step naturally in our industries are to then own a business. But owning a business and running a business is a completely different skill set.” ~ Sam
“We interview somebody, they sound nice and we like them, and then we appoint them. Whereas what we're really looking for is complementary skills.” ~ Greg
“What advice would I have [starting up again]? I would not waste a lot of money on marketing. I think some of the basic fundamentals are [to] really get back to what is your true value? Find where people are that have that problem and then go directly to them to try and help them solve it.” ~ Greg
“What is the value we're delivering? If we solve a client's problem, what is that actually worth to them? And it's not necessarily monetary terms, either. It can be that they get a holiday with their family.” ~ Greg
“Clients get the bill and they see it as being expensive because they don't see the value in it. You're not articulating the value enough across to what you're actually providing.” ~ Greg
“We do look at things in isolation, and we're trying to do things in isolation, but particularly going into the next decade, we need to expand out [and collaborate]” ~ Sam
Connect with Greg
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